As ONE OF THE TWO co-founder of WTB©, Alex builds clear and rational systems with a keen eye on the company's future.

In 2020, he earned a degree in Graphic Design from the Hungarian University of Fine Arts and simultaneously became a registered member of WHATTHEBRAND© Ltd. With over a decade of experience in brand building, corporate identity, and UI design, he has collaborated with successful clients such as AFT, FERRING, FUJIFILM, HUFBAU, MERCEDES-BENZ, MOL, SAMSUNG, PAX, and many others. His design philosophy is multi-faceted, international, and structured, with special attention to detail.
He resides in Budapest with his designer partner, accompanied by two delicate cats.

When time permits, he enjoys visiting exhibitions, but he's most likely to be found breaking a sweat in the local powerlifting gym.

Attila, as one of the co-founders of WTB©, passionately aligns business needs with user expectations through his multidisciplinary approach.

With a background in law, social sciences, and medicine, he found his anchor alongside psychology. He garnered valuable experience at multiple agencies, collaborating with renowned brands in the ambient media sector such as Telekom, Telenor, Adidas, Nike, Tesco, and Auchan. In the early days of user experience-based design in Hungary, he worked with brands like HVG and Foxtransfer. The establishment of WHATTHEBRAND© Ltd. marked a significant shift and a new perspective, leading his focus towards international sea.

In his free time, he seamlessly transitions into the role of a devoted family man, cherishing every moment with his three children. His boundless energy isn't daunted by steep inclines or downhill slopes. His unique ABILITY in his ability to see the good in everything!